Prisma vs Sumsub
A transparent comparison of all-in-one banking CRM versus dedicated identity verification platform.
Banking CRM vs Identity Platform
How Does Prisma Compare to Sumsub?
Sumsub is a leading identity verification and compliance platform. Prisma is an all-in-one banking CRM that includes KYC/AML as part of a complete solution. Here is how a unified platform compares to a specialised compliance tool.
| Feature | Prisma | Sumsub |
|---|---|---|
| Platform Type | ✓ All-in-one Banking CRM with built-in compliance | Dedicated identity verification and AML compliance platform |
| Contact Management | ✓ Full CRUD, soft-delete, PEP status, document upload, verification checks, full-text search | No contact management; verified identities are records, not CRM contacts |
| Lead Management | ✓ Pipeline Kanban, source tracking, agent assignment | No lead management or sales pipeline |
| Customer 360 | ✓ 4 customer types, KYC status tracking, 9-source activity timeline | No Customer 360; applicant records limited to verification data and status |
| KYC/eKYC | Built-in eKYC with multiple provider options (Onfido, Sumsub, Jumio, Veriff) | ✓ Core strength: document verification, biometrics, liveness detection, NFC chip reading |
| AML Screening | Built-in with 6 provider integrations including sanctions, PEPs, adverse media | ✓ Core strength: sanctions, PEPs, adverse media, and transaction monitoring screening |
| Case Management | ✓ Auto-numbering, 6 case types, threaded comments, email-to-case | No case management; review queues for verification decisions are not a case system |
| Application Onboarding | ✓ Multi-step wizard, configurable forms, conditional logic, PDF export | Verification flow builder for identity checks only; no onboarding forms or product applications |
| Client Portal | ✓ Self-service portal with admin-configurable branding, live preview, per-tenant domain | No client portal; SDKs embed verification into third-party apps |
| Risk Scoring | ✓ Weighted scoring, EBA/FCA compliant, 6 factor sources, immutable scores, manual override | Risk scoring within verification workflows only; not a standalone risk engine for CRM entities |
| Workflow Engine | ✓ Visual builder, 6 step types, 11 actions, expression engine, event/cron triggers, SLA, replay | No-code verification flow builder; automation limited to identity check orchestration |
| Mailbox | ✓ Gmail-like, TipTap WYSIWYG, threaded, labels, signatures, delivery tracking, entity linking | No built-in email client or mailbox |
| Email Infrastructure | ✓ 6 providers, per-tenant, visual template editor, bounce classification | Transactional verification emails only; no multi-provider routing or template editor |
| Dynamic RBAC | ✓ Unlimited roles, field-level permissions, 4-eyes approval chains, status transitions | Team roles for review queues; no field-level permissions or approval chains |
| Regulatory Reporting | ✓ 17 jurisdictions, multi-format export, deadline engine | No regulatory reporting; compliance evidence is limited to verification audit logs |
| Dashboard & Reports | ✓ KPI cards, charts, saved reports, scheduled delivery | Verification analytics dashboard; no custom reports, saved views, or scheduled delivery |
| App Marketplace | ✓ 53 apps — 26 integration providers, 8 CRM modules, 17 regulatory, 1 AI | No marketplace; integrations are API-based and require developer implementation |
| Document Management | ✓ S3/MinIO, 18 document types, versioning, multi-entity linking | Document capture for verification only; no general document management or multi-entity linking |
| Multi-Tenancy | ✓ Automatic scoping, per-tenant branding, portal, domain, and storage | Multi-level organisation structures for different applicant pools; not a multi-tenant CRM |
| Audit Trail | ✓ Global interceptor, before/after diff, immutable | Verification decision audit log; limited to identity check events, not full CRM audit trail |
| Data Import | ✓ Salesforce/CSV/Excel, auto mapping, dry-run, rollback | No bulk data import; applicants submitted via API or SDK only |
| AI Chatbot | ✓ Multi-provider, 60+ CRM tools, SSE streaming, PII tokenization | No AI chatbot or conversational interface |
| Billing | ✓ Stripe integration, subscription lifecycle, proration | Per-verification pricing billed externally; no in-platform billing or subscription management |
The Prisma Advantage
Why Choose Prisma
CRM + Compliance in One
Full CRM, onboarding, case management, and compliance in a single platform. Sumsub handles identity verification only.
Sumsub Inside Prisma
Prisma integrates Sumsub as one of its identity providers. Get Sumsub's verification plus full CRM and compliance workflows.
Beyond Identity Checks
Regulatory reporting, risk scoring, case management, and audit trails extend far beyond identity verification.
One Vendor, One Platform
Replace a fragmented stack of CRM + KYC + AML + reporting tools with a single platform that includes everything.
Ready to See Prisma in Action?
Request a personalised demo and see how Prisma compares to your current CRM.